-Bringing our vision of better sleep to the heart of New York City
NEW YORK, NY — September 2026 — We’re proud to share that Bedlore appeared on the Nasdaq screen in New York City’s iconic Times Square, marking an exciting milestone in our efforts to bring thoughtfully designed bedding to more people.
Featuring our signature Bamboo Mattress Topper against a backdrop of blue skies and clouds, the campaign brings our message—“Designed for Better Sleep”—to one of the world’s most recognizable urban stages.
Bringing Better Sleep to a Bigger Stage
Times Square is known for its energy, movement, and constant stream of people from around the world. In the middle of that vibrant environment, we chose to create a moment of calm.
The cloud-filled backdrop echoes the topper’s plush, quilted surface. On the screen, you see a place to relax. Up close, you can see the bamboo-leaf pattern and the individual quilted sections that give the topper its distinctive look.
The contrast between the peaceful imagery and the dynamic surroundings of New York captures what we believe sleep should offer: a space to slow down, recharge, and feel at ease.
At the center of the campaign is our bestselling Bamboo Mattress Topper, a customer favorite. Entered as the Bedlore Restore™ Bamboo Sleep System, it earned Gold in the Furniture Design – Bedding category at the 2026 MUSE Design Gold Awards.
2026 MUSE Design Gold Awards
Designed Around Everyday Comfort
Our Bamboo Mattress Topper was created with a simple idea in mind: a more comfortable bed doesn’t always require a new mattress.
You may like the support of your current mattress but wish the surface felt a little softer. That’s the kind of everyday adjustment our topper is designed for: adding cushioning to the bed you already know.
When designing this topper, we focused on the details you’ll notice every day: how it feels, how it fits, and how easy it is to care for.
For people who tend to feel warm at night, softness is only part of the picture. Breathability matters, too. Our topper pairs a breathable surface containing 40% bamboo-derived viscose with soft polyester filling and a plush quilted construction.
The Queen size features a deep-pocket design that accommodates mattresses from 6 to 18 inches thick, helping keep the topper in place as you move. It’s also machine washable, making regular care easier.
From Product Design to Brand Vision
We began with a simple goal: to help people create a more comfortable place to sleep. As our product range has grown, our vision has expanded to meet a wider variety of sleep needs.
Different beds call for different solutions. Alongside this topper, our range includes mattress pads with waterproof backing for everyday protection and toppers that combine quilted cushioning with memory foam for a thicker comfort layer.
Seeing Bedlore on the Nasdaq screen in Times Square was a special moment for our team. It gave us an opportunity to introduce our products to more people and share the idea that brought us here: better sleep doesn’t have to be complicated.
As we move forward, we’ll continue listening to our customers and refining our designs, paying attention to the details that make bedding more comfortable and easier to use every day.
Designed for better sleep.
Created for everyday comfort.
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